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Photo of People's Choice Beef Jerky building in downtown Los Angeles California

People's Choice Beef Jerky

Brian and Sara from People’s Choice Beef Jerky with their parents around a table
Industry Food & Drink
Founded 1929
Founders John Bianchetti
Website peopleschoicebeefjerky.com

People's Choice has been a family-owned business in the heart of DTLA since 1929, with John Bianchetti's vision to build a neighborhood butcher shop that sold premium meats with honesty, hard work, and personal relationships. Now four generations strong, People's Choice makes real, handcrafted beef jerky in a variety of flavors.

Visit Us

1132 E Pico Blvd
Los Angeles, CA
90021

Photo of a man making beef jerky in a kitchen
Close up photo of cooks lying out beef jerky to cook

"Los Angeles is more than just a location; it’s the heartbeat of People’s Choice Beef Jerky’s legacy. For nearly 100 years, this vibrant city has nurtured our passion for crafting premium beef jerky, drawing on recipes and techniques passed down through four generations. The diverse cultures and flavors of LA inspire us daily, reminding us that our commitment to quality and tradition is as rich as the community that surrounds us. As we continue to grow, we remain deeply connected to our LA roots, celebrating both our heritage and the dynamic spirit of this incredible city."

—Brian + Sara from People’s Choice Beef Jerky

"The diverse cultures and flavors of LA inspire us daily"

Follow us @pcbeefjerky